Appel

The Appel name is well respected in the financial field through Signalert Corporation and Appel Asset Management Corporation as capital managers with well-honed technical analysis skills. Signalert founder Gerald Appel is the inventor of the MACD (moving average convergence-divergence) indicator, which has become a standard tool for analysts today.

The company has established a sophisticated client base across the country from New York and Chicago to Florida and California, and presently manages over a half billion dollars in assets through its two sister companies.

This client used the full spectrum of media relations, trade show support, special event, marketing and branding initiatives.